A good sales letter. First impressions can make or mar your sales pitch so make a good opening statement. A good sales letter will continue to build emotion right up to the very end. Increasing sales in existing markets. In fact your letter should continue to build emotion even after your call to action.
This is the most important aspect of a good sales letter but its often overlooked. Edited by john jantsch please distribute this book freely. Imagine yourself as the reader of your letter and write what the customer wants to know not what you want to say. Heres how to write the kind of sales letter that will persuade your readers to buy your product or service and a sample sales letter to customers.
Nov 14 2013 do you make it a point to always mail good looking sales letters. The basis of a good sales letter is always the copywriting unless you have a saas business then a close 1st place is the video. 5 tips for a great brochure. Sales letters on july 10 2012.
But these are unsolicited letters so it is important to ensure that your sales letter does not go unnoticed. Use colors and formatting that will attract the client and force him to read the letter. It is always a good idea to follow up with a personal phone call to ensure that. The purpose of any sales letter is to sell and many companies depend a lot on them to boost their sales.
The greatest sales letters of all time understand the rules to writing a great sales letter and you possess the secret to unlimited wealth. How to create a social media plan to market your business. 10 cold calling tips. You may distribute copy or reprint this book as long as you do.